About Me

Passionate and results-driven Digital Marketing Manager with 5+ years of experience leading end-to-end digital ecosystems. Proven ability to own growth KPIs, manage cross-functional teams, and execute data-driven campaigns using Advanced Excel and AI tools. Adept at building scalable systems, optimizing funnels, and delivering measurable business outcomes.

Core Competencies

Digital Marketing

  • Performance Marketing (Meta Ads)
  • Funnel Strategy & Lead Gen
  • Content Strategy (Reels/Scripts)
  • Campaign Scaling

Analytics & Ops

  • Advanced Excel Dashboards
  • KPI Tracking & Insights
  • Portal Management

Creative & Brand

  • Design Oversight (Ps, Ai, Corel)
  • Video Strategy (Premiere Pro)
  • Brand Consistency

Web & Tech

  • WordPress Development
  • HTML, CSS, Basic PHP/MySQL
  • AI Tools for Productivity

Professional Experience

Senior Manager – Digital Marketing & Operations
SPEFL-SC (Sports, Physical Education, Fitness and Leisure Skills Council)
Oct 2022 – Oct 2025
  • Owned the organization’s complete digital ecosystem.
  • Led multiple portals: sportsskills.in, ireps.in, irefs.in.
  • Managed large-scale student data operations & certificate processing.
  • Ensured 100% uptime of digital assets.
Trainer & Client Manager
GMAC Web India & GMAC Animation
Feb 2020 – Sep 2021
  • Led training programs in Graphic Design & Video Editing.
  • Managed client branding and social media campaigns.
  • Designed creatives, reels, and social strategies.
Trainer – Digital Skills
IICS (Indian Institute of Computer Science)
Jan 2019 – Jan 2020
  • Trained 2,000+ students in Graphics, HTML, and Marketing.
  • Delivered practical, outcome-focused learning programs.

Tools & Technologies

Marketing
Meta Ads Manager Social Media Platforms
Analytics
Advanced Excel Data Automation Reporting
Design & Video
Adobe Photoshop Illustrator Premiere Pro CorelDraw
Web Dev
WordPress HTML CSS JavaScript (Basic) PHP & MySQL (Basic)
AI Tools
Content Gen Design Gen Productivity Enhancement

Portfolio & Works

Graphics Portfolio

Graphic Work
Graphic Work
Graphic Work
Graphic Work
Graphic Work
Graphic Work

Live Websites

Sports Skills Jhaar IREFS IREPS SPEFL PEPS Certificate Verification Active Aid Fitness

Video Edits

Social Media Managed

SPEFL Official IREPS Official GMAC Web India Checkmate Productions Makeovers by Anita Jhaar Official

Declaration: I hereby declare that the information provided above is true and correct to the best of my knowledge.


— Vishal Mahto

© 2026 Vishal Mahto. All Rights Reserved.